In relation to my choosen song that I am recreatting my music video to I have looked at a digipak belonging to the same artist, Kid Cudi. The digipak follows an abstract theme throughout whilst still following the conventions of a music CD (digipak). The front cover presents the artist to easily identify to the audience who the album is by. Although it is not a clear image due to the edit that gives it an abstract effect, Kid Cudis iconic glasses make it clear for the audience to identify him. The image also represents his uncontrollable crazy mind and how he thinks creatively with his music with the influence of his constant 'high' addiction represented through the 'man on the moon'. The title also indicateswho the album is by and is prominently placed in a position that doesnts distract the audiences attention from the main image. With this album the style of font and the bold white colour used helps it to merge into the design so all the focus is given to the abstract image of cudi. The size of the font for the artists name is larger and bolder than the font used for the title. This helps to show the importance of each bit of text and to also form structure. As this album contains explicit content this is made aware through the parental advisory logo in the bottom left corner. It is not conventional for it to be placed in the left corner but it is law for it to be on the cover if the contents may be unsuitable for certain audiences in relation to their age.
On the back of the digipak cover a song list can be found so that the audience can be informed about what the album contains. An image, that is again central, can also be seen that brings continuity, showing another skull abstract image linking it with the front cover as well as carry on the colour theme. Aswell as the CD information that the audience are mainly interested in, it conventionally presents a barcode and information, shown through logos, of the record label and those 'behind the scene' organisations who helped put the album together. The font colour is the same as the front on the digipak to link the two together. The spine of the album again reinforces the title name and who it is by so that depending on the positioning of storage it can always be clear to the audience. Inside the album is another panel before the album that shows a clear image of the artist that brings contrast to the bright and colourful abstract theme. The image is full of character and very natural which highlights Kid Cudi's calm and 'chilled out' personality. It has not been forced in a studio it is just him, almost looking as though he is just walking down the street in the iconic clothes he is recognised for.
The CD its self in my opinion brings down the uniqueness of the album cover but it still shows clear links to space and how an astronaut environment, in terms of their work equipment would look. The colours used on the graphics of the cd links with the outside packaging to bring the producrs together as a whole. The designs on cd covers can vary with every artist and every genre, there is no specific style or aspects to be seen. Some CDs can have the song title on or the name of the artist, sometimes it is one bold colour or a design that shows a link to the rest of the digipak. On the border of the cd in small print is information of the record label, production and the artist, all similiar to that found on the back of the cover.
The whole digipak, conventionally, all shares the same theme, for example this one is abstract, the same colour combination, the same font, the same artist, the same information and the same aim.
Below is another digipak, this time by Rihanna. I have included this to show how the conventions overall remain the same within the digipak formation but also how each artist adds their own individual style and layout to make it iconic to them.
The CD its self in my opinion brings down the uniqueness of the album cover but it still shows clear links to space and how an astronaut environment, in terms of their work equipment would look. The colours used on the graphics of the cd links with the outside packaging to bring the producrs together as a whole. The designs on cd covers can vary with every artist and every genre, there is no specific style or aspects to be seen. Some CDs can have the song title on or the name of the artist, sometimes it is one bold colour or a design that shows a link to the rest of the digipak. On the border of the cd in small print is information of the record label, production and the artist, all similiar to that found on the back of the cover.
The whole digipak, conventionally, all shares the same theme, for example this one is abstract, the same colour combination, the same font, the same artist, the same information and the same aim.
Below is another digipak, this time by Rihanna. I have included this to show how the conventions overall remain the same within the digipak formation but also how each artist adds their own individual style and layout to make it iconic to them.
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