Hyperdermic Needle Theory

Here is a video that I found on Youtube which discusses the Theory of the Hypermic Needle. In brief the theory process is when the audience is injected with information that they believe as they are not told any other information to which makes them question what they are being told by the 'powerful'. It forms opinions within the audience and controls their ways of thinking about certain issues and matters. A very clear example is within the news as they will only tell a small percentage of the real story depending on the subject and this could force us into believing something that may be very different or have a lot more too it.